Mackenzie is the owner and head makeup artist of 715 Beautify. She started this business in 2016 as a freelance artist. Since then, she has grown her team of three into the wedding makeup artistry business it is today.
In 2016, Mackenzie started doing makeup for her fellow high school classmates for prom or homecoming. She didn’t charge anything starting out. Her peers then voluntarily began paying her for makeup. At this moment, she transformed her passion and talent into a profitable business!
Fall of 2018, Mackenzie began working as a Beauty Advisor for Sephora. Throughout her two years working there, she underwent extensive training in cosmetic application, product knowledge, and brand artistry techniques. She has completed certification training as a Brand Artistry Expert with Make Up For Ever.
Mackenzie pursued a college degree to expand her knowledge of the business world to serve her clientele better. She graduated Magna Cum Laude from the University of Wisconsin—Green Bay in 2021. Her Bachelor of Arts degree is in Communication with emphasis in Social Media Strategies.
“My degree has provided me with skills to market myself to brides and allow me to professionally assist them”
She has a plethora of experience in various marketing roles to develop her business skills.
Currently, when she is not in her makeup artist role, she practices as a Licensed Esthetician at her studio space in Appleton, providing facials, waxing, and eyelash extensions to her loyal clientele.
“I’m so grateful for all the opportunities that have come my way. I’m so blessed to do what I love everyday!”